ComScore operates as an information and analytics company. It measures audiences, consumer behavior, and advertising across media platforms globally. The company offers digital ad solutions, including Media Metrix, Video Metrix, and Plan Metrix. Comscore also provides products for TV, OTT, connected TV, and IoT device usage tracking. Its services include custom solutions for campaign planning, optimization, and evaluation. The company serves digital publishers, television networks, movie studios, and brand advertisers.
| Indicator | Value |
|---|---|
| PER | 100.0 |
| EV/EBITDA | 4.0 |
| Price/Free Cash Flow' | 100.0 |
| ROIC | 13.7% |
| Net Debt/EBITDA | 0.9 |